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Celebrating 100 Podcast Episodes: a somewhat unscripted/ scripted conversation with Sam Hicks

by samhicks | Apr 23, 2025 | Uncategorized

In this milestone 100th episode, Sam Hicks turns the mic on herself for a somewhat unscripted, somewhat scripted conversation about the journey so far. From starting her first business as a teenager to helping over 3,000 small businesses across Victoria, Sam shares...

Celebrating milestones online. ( Marketing & Business Development )

by samhicks | Apr 16, 2025 | Uncategorized

In this episode, Sam chats about when in business, it’s easy to focus on the daily grind—quoting jobs, servicing clients, following up on sales, suppliers, cleaning, chasing invoices, juggling life and those pesky socials. But when was the last time you paused to...

Guest Series – Phil East is back – 4 Smart Ways to Boost Profit Without Spending More on Marketing (1of3)

by samhicks | Apr 9, 2025 | Uncategorized

Back by popular demand! Phil East’s last episode ( ep91 ) was one of our most listened to—and he’s back to dive deeper. In this episode ( 1st of a series of The 3 ), Phil shares four powerful strategies to accelerate profit without increasing your marketing spend....

What’s the difference between a business case and a business plan? ( Business Development and Marketing )

by samhicks | Apr 1, 2025 | Uncategorized

If you’ve ever been told to “write a business case” or “you should have a business plan”—but weren’t exactly sure which one you needed or why—this episode is for you. In today’s episode, Sam is breaking down the difference between a business case and a business plan,...

You are your brand: how your everyday actions define your business ( Business Development & Marketing )

by samhicks | Mar 25, 2025 | Uncategorized

In today’s episode, Sam is speaking about how you are more than just a logo Branding is often reduced to a logo, a colour scheme, or a well-designed website. But real branding goes deeper—it’s how you conduct yourself, how people experience you, and how they...

What happens to your social media and devices when you die? (Business Development)

by samhicks | Mar 18, 2025 | Uncategorized

In this episode Sam is discussing “What happens to your social media and devices when you die?” We rarely think about it, but our social media accounts and devices often outlive us. If you run a business, your online presence—whether on Facebook,...
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