Workshops & Training with Sam Hicks
Practical workshops for small business owners, community groups, and regional organisations.
Sam Hicks delivers hands-on workshops across regional Victoria, online via Zoom, and in person through councils, business groups, and community organisations.
Workshops are designed to simplify marketing, digital tools, business planning, and online visibility—without the overwhelm, jargon, or tech confusion.
Topics regularly include:
- Social Media for Small Business
- Canva Made Simple
- AI Tools for Small Business
- Google Business Profile
- Website Basics, SEO & GEO
- Digital Marketing Foundations
- One-Page Business Planning
- Online Visibility & Local Search
- Content Creation & Marketing Strategy
Sessions are delivered through:
- Public online workshops
- In-person council programs
- Business and industry groups
- Community organisations
- Private team training
- Tailored business workshops
Current workshops and upcoming events can be viewed below via the workshop calendar and Eventbrite listings.
Whether you’re completely new to digital marketing or looking to sharpen your skills, these workshops are practical, supportive, and designed for real small business owners working in regional areas.
Small workshop sizes mean there is plenty of opportunity for questions, discussion, and practical support during each session.
Upcoming Workshops
You can view upcoming online workshops via Eventbrite: View Upcoming Workshops
(Currently delivering workshops with organisations including Murrindindi Shire Council, Mitchell Shire Council, Mansfield Shire Council, and NBN local and regional business networks—please reach out for the next dates.)
Looking for a Workshop for Your Team or Community?
Sam also delivers customised workshops and training sessions for:
- Councils
- Community groups
- Business networks
- Industry organisations
- Tourism groups
- Small teams and workplaces
Online and in-person delivery available across regional Victoria.
ABOUT SAM
Sam Hicks is a regional small business advisor specialising in business development, marketing, and photography.
With more than 25 years of experience across business, tourism, digital marketing, and community development, Sam helps micro and small businesses build confidence, simplify their marketing, and take practical action that works.
Her workshops are known for being approachable, engaging, practical, and jargon-free, with practical advice designed specifically for regional and small business audiences.
Testimonials from in-person workshops:
“Sam made everything easy to understand and gave me ideas to implement immediately for my business.”
“Engaging, down-to-earth, relatable. Thanks for your expertise.”
“Sam’s knowledge is endless, and she was so informative. I’ve learned so much and can’t wait until the next course.”
“Sam Hicks was very professional, very experienced, and very approachable.”
“Bloody fantastic, thank you.”
Online workshops:
“I really enjoyed the workshop; I laughed and learned a lot. Thank you.”
“The surprise was getting the notes right after the event—wow, easy to read, and I can refer to them anytime. Thank you.”
“Thank you for last night; it was really good. I had been using Canva for about 12 months, and there was still so much I didn’t know I could do or how to do it.”
“Thanks for answering my questions and putting me at ease; sometimes it’s hard to ask questions in front of others.”
“Sam ..I learned so much tonight and had so much fun….thank you for making it interesting.”
I look forward to seeing you in a workshop online or in person.
